Designed To Sell - Model Home Makeovers

Nothing makes me happier than when I hear these words from buyers - it means the model home that I merchandised is on target. And when it is a new homeowner saying this it's music to my ears. This model is the one that I showed how we were inspired in the previous post - I think you can see where the colors and design ideas came from.

The new model home at Timber Banks is attracting traffic and buyers. Just yesterday I got an email from the @home Builders Design Center saying that a buyer wanted to replicate the model down to the furnishings and draperies! Fortunately with out new Lifestylist® Designed homes that's possible. We have been working with the Ashley HomeStores and JCPenney to use merchandise in the models that people can buy themselves and make our paint colors available through the builder. Lifestylist® Design Inc. also provide training to the on-site sales team on why we used specific colors and played up a specific lifestyle so they will have lots of great speaking points to share with potential buyers.

If you are preparing to do a new model home or need to update your existing model to increase traffic and sales, contact us at: answers@lifestylist.com

When I work on a model home, my first priority is bringing the outside in - what's going to make the buyer feel like what he experienced before he walked into the model continues into his model experience?

My son just gave me the perfect example - he is buying a new home in Florida, and was troubled after seeing the new model home because they didn't like the colors or feel of the home after it was merchandised. It bothered them so much they actually considered canceling the sale. The colors and the lack of lifestyle felt like they could have been in any city in any community, but it didn't have the warmth that they anticipated their home would have.

At Lifestylist® Design we focus on lifestyle, and what they buyer hopes to experience in his new life in your new home. We just finished doing a Lifestylist® Designed home for @home Builders in Baldwinsville, NY and I thought I'd share the thought process on how we came up with this home.

Timber Banks is a new incredible planned community near Syracuse, NY that features an 18 hole, Nicklaus designed golf course, river frontage with it's own marina, clubhouse, and a stunning, natural beauty all around you that you can call home. It seemed only natural that I would bring this lifestyle and the colors I saw all around me into the design of the model. We went with some of the foggy greys, clear blue sky, river rocks and eco-greens that we discovered on our walks and as a result when you are in the home it truly pulls the outside in.  Plan a visit to the Timbers yourself and see what we accomplished - contact Teresa Carpenter with @home Builders for more information at:  315-635- 6006.

When I work on a model home, my first priority is bringing the outside in - what's going to make the buyer feel like what he experienced before he walked into the model continues into his model experience?
My son just gave me the perfect example - he is buying a new home in Florida, and was troubled after seeing the new model home because they didn't like the colors or feel of the home after it was merchandised. It bothered them so much they actually considered canceling the sale. The colors and the lack of lifestyle felt like they could have been in any city in any community, but it didn't have the warmth that they anticipated their home would have.
At Lifestylist® Design we focus on lifestyle, and what they buyer hopes to experience in his new life in your new home. We just finished doing a Lifestylist® Designed home for @home Builders in Baldwinsville, NY and I thought I'd share the thought process on how we came up with this home.
Timber Banks is a new incredible planned community near Syracuse, NY that features an 18 hole, Nicklaus designed golf course, river frontage with it's own marina, clubhouse, and a stunning, natural beauty all around you that you can call home. It seemed only natural that I would bring this lifestyle and the colors I saw all around me into the design of the model. We went with some of the foggy greys, clear blue sky, river rocks and eco-greens that we discovered on our walks and as a result when you are in the home it truly pulls the outside in.  Plan a visit to the Timbers yourself and see what we accomplished - contact Teresa Carpenter with @home Builders for more information at:  315-635- 6006.

The Home Idea Factory received the biggest compliment the other day I could ever hope to get.  I was speaking to a potential new client and after they reviewed the work and philosophies of almost every model home merchandising company out there they said The Home Idea Factory was the company who's work stood out. They remembered our homes because of our unique way of blending  new items with cherished antiques and accessories. The client said it really gave them a feel of who would be living in the home and in fact it did feel like home.

I take what I do very seriously, and that's why I became a Lifestylist® instead of just a traditional designer.  Helping a buyer visualize how amazing their life can be in their new home when they move into a new community can make the difference between them buying my client's home or buying a pre-owned home or a foreclosure. Introducing the buyer to the new schools, neighborhood activities and other reasons why this would be the perfect place for them to live is a great reason to have a merchandised model - unfortunately not many builders take advantage of this opportunity.

What makes your models stand out from the rest? I hope this will give you some new things to look for when you are anticipating doing some new model homes.