Furnish or Don't Furnish Your Model Home?

This Lifestylist® is always amazed at how many builders and homeowners think that a home will sell better if they save money and don't have it professionally merchandised. Most of the time this hurts instead of helping sales.

With home interiors being so neutral right now, adding some rugs, artwork and accessories make all of the difference in how a home feels to buyers.

Buyers are looking for a home that offers a lifestyle that they want to enjoy, so having a home that has some warmth and personality can talk a looker into a buyer. These homes that were merchandised for Clayton Homes of Victoria definitely offer a lifestyle the buyers can relate to.

There is a huge difference between a decorated or a merchandised home - a merchandiser's job is to sell homes, not furniture. Which do your homes do?


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